Congratulations to Jason Plummer, the winner of the 2010 Republican Primary for the office of Illinois Lt. Governor. Jason made a strong commitment to building his campaign’s strategic online program, and we were honored to help him build a strong, statewide online grassroots network that was a strong component of his winning effort. Over a [...]
The Web as Storytelling Device: The Jim Ryan I Know
We are big believers in utilizing modern communications tools are story-telling devices. While these tools are merely the efficient means to deliver the stories — the key is and always will be the quality of the stories. On that note, we were proud this week to launch a new Web site — TheJimRyanIKnow.com — for [...]
Illinois Media Highlights our Work for Illinois Governor Candidate
Our company is getting some good press this week, courtesy of some syndicated stories in Illinois about political candidates’ e-campaigns. Here we are quoted in a Gatehouse News Service story that is running throughout the state, specifically speaking to the strong online effort we are helping manage for Former Illinois Attorney General and current Republican [...]
Successful Online Launch for Ryan for Governor Campaign
Earlier this week, we helped with online portion of the campaign launch for former Illinois Attorney Jim Ryan — who is now running for governor. It’s been only four weeks since Jim announced his potential bid — and we already have built the strongest e-campaign of any other candidate in the race. We, of course, [...]
The E-Campaign and Grassroots Intensity
We’ve done a number of online campaigns for organizations ranging from non-profit advocacy groups to political candidates. With each of those efforts, we could tell pretty early on the grassroots intensity that existed by the amount of response and activity we were able to generate online. For example, the response rates to emails about tax [...]
Our Newest Project … Illinois’ Next Governor?
Late last week, we got a call that former two-time Illinois Attorney General Jim Ryan had positive poll results and a desire to run for governor. We were asked to help the cause — and one week later, we have a basic “splash” Web site up (please see to the right), and are engaged in [...]
Leaving Voters on the Table
Now, here at MSG, we’ve really tried to transition out of doing campaign politics to focus on corporate and non-profit work. But we are still keen observers of how political campaigns are using online tools to reach voters and win. Needless to say, we continue to be woefully disappointed in how candidates in Illinois fail [...]