Tag Archives: Google

Google+: A Primer for Politicians and Political Organizations

Just when you were finally starting to figure out Facebook and Twitter … along comes Google’s entry into the social media world with Google+. Google+ is still officially in “beta” right now, but they’ve started opening up the invite process. According to this Wall Street Journal report, the service has garnered 18 million users in [...]

The death of email? Call us skeptical

So, this week Facebook COO Sheryl Sandberg predicted the death of email: “Email is probably dying.” Forgive us if we’re skeptical. While nobody can fully predict what new technology will take hold over the next few years, email is still the fabric that holds together online communications. For example, Ms. Sandberg should look at her [...]

BP’s Google Ads: Smart or Shameful?

BP has purchased Google keywords ads for the term “oil spill” that links to a BP Web page with news updates on the cleanup effort.  Some folks are outraged.  But is this move smart … or shameful? In this post over on my personal blog, I provide my take — that it’s a good communications [...]

Car buyers, billboards and Facebook ads

When we lived in Northern Virginia earlier this decade, one thing we noticed is the lack of billboards along the highways. It was a pleasant discovery — but very noticeable to two people from the Chicago area, where billboards are plentiful (especially a growing number of brightly-lit electronic billboards with rotating ads.) So as I [...]