Merc Strategy Group, LLC

As we previously posted here and here, the use of online video is “upending the political world.” From Tehran, Iran to Madison, Wisconsin, citizen journalists armed with small “Flip Cams” (or iPhones, or Droids, etc.) are providing valuable news reports that can be used to share information with the outside world — or simply to [...]

Last November, we gave Texas Governor Rick Perry kudos for his strategy to totally bypass the mainstream media on his way to a landslide victory in last week’s elections. Today, however, we’re giving his operation a “thumbs down” for blocking certain journalists from following his personal Twitter account.

We agree: “My #1 tip to businesses who want to grow their Facebook Presence requires no additional work — it’s simply to include a photo with every post. A picture truly is worth a thousand words, and if you have a global brand, a photo needs no translation.” – Randi Zuckerberg, Marketing Director, Facebook, as [...]

We hope you have a Merry Christmas and an enjoyable holiday weekend with your family, friends and loved ones!

While I was driving home from the airport tonight, I heard a radio ad for a well-known email distribution software. Now, I have no problem with that email software. But their ad touted the fact that their software now allows you to include “share” buttons in your email templates that will allow readers to post [...]